ANTI-AGEING AND REJUVENATING TREATMENT
• Helps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.
• Organic actives help revive hair that is fragile and weak from chemical services; hair feels soft and smooth without being weighed down.
• Natural anti-ageing actives help protect against free radicals.
• Natural antioxidants help defend against colour fade.
• Natural elastic bio-polymers increase strength, resilience and elasticity.
• Moisturising actives, with anti-humidity properties help to reduce frizz.
• Vitamins and natural oil actives help restore all types of damaged hair.
• Cell renewal complex (amino acids and vitamins) penetrates the hair cortex, fortifying the hair structure internally while providing an external protective film, which softens and protects the hair.
Pure hair care is infused with an exclusive blend of Shea Butter and Argan Oil to rejuvenate any hair type.
Selective treatment oils, Marula, Mongongo, Kalahari and Sunflower are chosen for their unique healing properties targeting specific hair types.
Their exclusive ‘Pure Complex’ repairs and strengthens damaged hair while promoting intense hair nutrition, softness and shine.
Pure hair care is sulphate free and paraben free to reduce episodes of irritation, redness, itchiness and flaky scalp.